Aug 20, 2020 | Marketing, Reporting, Social Media
Peter Sherrard, Managing Director of Prospect Generator, explains how housebuilders are embracing the prop tech revolution, but only part of it Whilst Proptech has been around for quite a while now, it’s only recently that the industry became engulfed by a sense of... 
Aug 11, 2020 | Marketing, Reporting, Social Media
Lead generation for the housing market can be difficult. With so many marketing channels out there, it can be hard to know where your potential customers are and how much it will cost to acquire them. When it comes to most lead generation efforts, filtering out the... 
Apr 13, 2020 | Marketing, Social Media
What defines a successful marketing strategy from one which falls short of your expectations? While elements such as the product in question, your level of online exposure and your brand reputation are obviously important, you still need to ascertain who is actually... 
Mar 31, 2020 | Marketing, Social Media
Facebook campaigns are normally based around driving traffic to a specific housing development and gaining building awareness, sometimes users register interest which is a bonus, but generally the cost per lead is not cheap. Any new homes marketeer who has used... 
Feb 6, 2020 | Marketing, Social Media
If you want to get new housing developments in front of the right eyes, direct marketing is essential. By reaching out to relevant prospects directly, you can make every step towards a new home sale more profitable and less risky. Despite its daunting measures,... 
Feb 6, 2020 | Marketing, Social Media
Every housebuilder wants to save three things: time, effort and money. Enter, proptech. Put simply, it’s the term for technological solutions that solve problems for the property industry. Proptech applications can give you something genuinely valuable to offer...