Housebuilder marketing trends: What’s here to stay?
The way in which housebuilder marketing teams interact with their customers has changed significantly over the last year. The pandemic has brought with it new ways of thinking, new technologies and inevitably, new challenges. In our latest blog piece we take a look at...
The importance of using data
Data: It’s not just about owning it Data has stamped its mark on businesses of all shapes and sizes, not least those in the housebuilding industry. Housebuilders, large and small, have become conscious of the value of vast pools of data when it comes to gaining an...
How can housebuilder marketing teams thrive in 2021?
Housebuilders and their sales and marketing teams will remember 2020 as a year of profound change. Our industry was forced to implement new ways of doing business and ultimately, selling homes. The global pandemic has, in many ways, accelerated the inevitable shift...
What does 2021 have in store for housebuilders?
2020 was a year of unprecedented change. Society was forced to grapple with the Covid 19 pandemic whilst it anxiously awaited some clarity on the country’s future trading relationship with the EU. It was on Christmas Eve that the government announced a free trade deal...
How did Prospect Generator help housebuilders during 2020?
It’s fair to say that 2020 won’t escape our memory too quickly. We found ourselves in unchartered waters as society grappled with a global pandemic and the ongoing Brexit scenario remained high on the agenda. The housing market reacted and our industry was forced to...
How can housebuilders make the most of the Christmas marketplace?
For many industries across the United Kingdom, December is generally seen as a period in which things begin to settle down for Christmas. Yet for people looking to move, that could not be any further from the truth. The Christmas period, especially the week in between...
How can housebuilders make the most out of the new Help to Buy scheme?
Help to Buy has been a huge success for both housebuilders and discerning home-owners. Since its inception in 2013, the government-backed scheme has helped over 270,000 home purchases and its success has been so widespread that the government has opted to keep it open...
Top tips on generating leads from your website
Housebuilder websites still play a crucial role in lead-generation. Despite the Rightmoves, Zooplas and On The Markets of this world, the housebuilder’s full control over the design and function of their website offers unique lead-generation techniques in a way that...
A turnkey approach to the lead-generation process
A turnkey approach to the lead-generation process Turnkey, whether applied to solutions, products or projects, has become firmly established as one of the more popular business jargons. A turnkey approach is becoming all the more common in the property industry,...
Career view: Chris Kiely, sales director, Prospect Generator
Chris Kiely is sales director at Prospect Generator, a proptech firm working with a number of leading housebuilders to deliver high-quality, opted-in sales leads. He tells about his career and experience in the property industry. Please tell us a little about yourself...
New homes industry and marketing in the right way
The new homes industry: how to ensure we’re marketing in the right way The government’s continued emphasis on the need for new homes has put the onus on housebuilders to deliver. Getting the houses built is one thing, but selling them to the United Kingdom’s budding...
Why choose Prospect Generator as your new source of home buyer leads?
As a housebuilder, the strategy and execution of your marketing plays an integral role in the success of your business and ultimately how many homes get sold. We can help you generate more pre-qualified homebuyer leads for your sales teams which leads to more homes...
Our services
Budget Calculator
Our Budget Calculator captures qualified sales leads from your website by helping your users discover how much they can spend on a new home.
Valuation tool
Our Free Online Valuation tool converts homeowner traffic into opted-in new homes sales leads by estimating the value of the user’s current property.
Reporting & Analytics
Use our marketing intelligence to stop spending on marketing channels that don’t work and be confident to invest in channels that do.
Sales Lead Boost Campaigns
Our Sales Lead Boost campaigns generate targeted and qualified new homes sales prospects. Whether you need to generate leads nationally or for one development, we’ve got you covered.