A turnkey approach to the lead-generation process
A turnkey approach to the lead-generation process Turnkey, whether applied to solutions, products or projects, has become firmly established as one of the more popular business jargons. A turnkey approach is becoming all the more common in the property industry,...
Career view: Chris Kiely, sales director, Prospect Generator
Chris Kiely is sales director at Prospect Generator, a proptech firm working with a number of leading housebuilders to deliver high-quality, opted-in sales leads. He tells about his career and experience in the property industry. Please tell us a little about yourself...
New homes industry and marketing in the right way
The new homes industry: how to ensure we’re marketing in the right way The government’s continued emphasis on the need for new homes has put the onus on housebuilders to deliver. Getting the houses built is one thing, but selling them to the United Kingdom’s budding...
Why choose Prospect Generator as your new source of home buyer leads?
As a housebuilder, the strategy and execution of your marketing plays an integral role in the success of your business and ultimately how many homes get sold. We can help you generate more pre-qualified homebuyer leads for your sales teams which leads to more homes...
Do traditional methods of marketing still hold value?
Do traditional methods of marketing still hold value? An intelligent and cost-effective marketing strategy is fundamentally important for any housebuilder. Getting it right is by no means a straight forward job and ensuring that you are targeting the correct audiences...
Housebuilders missing opportunities in prop tech – Peter Sherrard’s opinion column in Show House
Peter Sherrard, Managing Director of Prospect Generator, explains how housebuilders are embracing the prop tech revolution, but only part of it Whilst Proptech has been around for quite a while now, it’s only recently that the industry became engulfed by a sense of...
Housebuilders: The new way to generate leads from your website
Lead generation for the housing market can be difficult. With so many marketing channels out there, it can be hard to know where your potential customers are and how much it will cost to acquire them. When it comes to most lead generation efforts, filtering out the...
Advanced Reporting for Housebuilders: Discover more about your traffic
Many housebuilders rejoice in the collection of in-depth, quality data. But it’s not enough. Without the right strategies and insights to make the best use of that data, it can sit in a spreadsheet and grow stale. We work hard to make sure your marketing efforts pay...
Why choose Prospect Generator for home buyer leads in 2020?
If you have been struggling to secure home buyer leads in 2020, the utilities and tools offered at Prospect Generator will represent invaluable assets. One of the challenges which has always been associated with the UK housing market involves the ability for firms to...
Housebuilders: How to generate qualified sales leads from your website
We are all aware that the house building industry is extremely competitive. This is when the power of a website will often come into play. Creating and maintaining a strong digital presence will enable you to tap into a much larger audience and to generate...
Housebuilders: Are you attracting the Home Buyers to your website who can afford to buy your homes?
What defines a successful marketing strategy from one which falls short of your expectations? While elements such as the product in question, your level of online exposure and your brand reputation are obviously important, you still need to ascertain who is actually...
How can housebuilders generate qualified home buyer leads from Facebook?
Facebook campaigns are normally based around driving traffic to a specific housing development and gaining building awareness, sometimes users register interest which is a bonus, but generally the cost per lead is not cheap. Any new homes marketeer who has used...